About Us

इsh Beauty was created with one simple dream — to make beauty feel personal, comforting, and real.
We believe makeup isn’t just something you wear… it’s something you feel. It’s confidence on tired days, joy in little moments, and that soft reminder that you deserve to feel beautiful exactly as you are.

Every इsh product is thoughtfully created, tested with love, and made to suit real Indian skin tones and everyday life.
We care deeply about what touches your skin, which is why our formulas are vegan, cruelty-free, and made with quality, trust, and honesty.

From your first swipe to your forever favourite shade — welcome to the इsh world.
Where beauty feels gentle, easy, and truly yours.